“Culture eats strategy for breakfast”. (Peter Drucker) Due to the pressure on margins and fierce competition, the pressure on companies to be innovative increases. While many good answers have already been given at a strategy and business model level, the human factor of innovation is often neglected. Yet, it is the corporate culture that can be a key factor in enabling employees to be a decisive source and success factor for innovation.

What characterizes the culture of innovation champions? What concrete measures do they take to establish and strenghten their innovation culture? The answer is the St.Galler Innovation Culture Navigator (ICN), which we developed in cooperation with the ITEM-HSG. Curious?

Have a look at our IKN-website or contact us directly.


  • Combines 66 practical concepts from particularly innovative companies
  • Will inspire you on how to shape your innovation culture
  • Is fun!
  • Is part of a three stage process (check out our website for more information)

Want an English version?
And you are NOT living in Switzerland…
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(€ 48)

Want an English version?
And you are living in Switzerland…
Order here, and we will send you one!
(CHF 55, plus postage)

Want a German version?
It does not matter where you live..
Just order here!
(€ 48)